01 Problem
A school board was receiving complaints it could not act on. Roughly 150 students and about 300 stakeholders across staff, parents, and students, and classes of eight or nine; small enough that every dissatisfaction arrived as a named individual account. Leadership effectiveness, program quality, and family churn were each understood to be problems but none had a measurement attached to it. Parent sentiment, the signal closest to churn, was not being collected at all.